Wednesday, October 07, 2009

TV Land Acquires Raymond, Boston Legal for 2010, Borrows Home Improvement, Nanny; Nick at Nite Renews Glenn Martin

TV Land has landed the exclusive primetime broadcast rights for the Emmy® Award-winning comedy, Everybody Loves Raymond, from CBS Television Distribution beginning June 2010. The series ran in primetime for eight seasons, totaling 212 episodes and will premiere in TV Land PRIME, the network's primetime programming block designed to appeal to the attitudes, life stage and interests of people in their 40s. Additionally, the network announced three other new series to hit the airwaves in 2010: Boston Legal, Home Improvement and The Nanny.
Everybody Loves Raymond will be shared with cable network TBS, which airs the series in daytime and will still do so next June. Boston Legal will premiere on TV Land in the first quarter of 2010, while Home Improvement is being borrowed from sister network Nick at Nite and will be either on both networks or will move to TV Land by first quarter 2010. My guess is that it will totally move to TV Land. Home Improvement also airs in the daytime on TBS, so TV Land will only have evening rights. The Nanny will also be borrowed from sister network Nick at Nite and will be either on both networks or will move to TV Land, but this won't happen until third quarter 2010...next fall. Boston Legal is currently not on cable besides the weekend play on WGN America, though ION Television does have broadcast weekday rights.
These four series represent a continued commitment to build TV Land PRIME, the network's primetime programming destination dedicated to 40-somethings - a vibrant group with unmatched purchasing power and living in the most dynamic stage of their lives with relationships at work, with family and with friends all thriving. All of the programming in TV Land PRIME is hand-picked to appeal to the attitudes, life stage and interests of this important demo.

Nickelodeon/Nick at Nite has ordered a second season of 20 episodes of stop-motion animated series Glenn Martin, DDS, the first television series from Michael Eisner's Tornante Animation. The animated comedy series chronicles the offbeat adventures of the Martin family as they crisscross America in their tricked-out RV, encountering an array of bizarre situations and colorful locals. Ranked as the number-one program on Nick at Nite last quarter, the show features an all-star voice cast that includes Kevin Nealon as Glenn Martin, Catherine O'Hara as Jackie Martin and Judy Greer as Wendy Park.
Glenn Martin, DDS ranks as Nick at Nite's number-one program among total viewers average with 2.1 million total viewers each week, in third quarter 2009. In its first week, Glenn Martin, DDS reached a total of 11.3 million viewers and averaged 2.6 million (P2+) total viewers per telecast (Monday-Thursday, Aug. 17-20, 8 p.m.-8:30 p.m. [all times ET/PT]), according to Nielsen. The series also ranked as ad-supported cable's number-one co-viewed entertainment series in prime time for the premiere week with 40% of Adults 18-49 watching with at least one kid per household. Forty percent of Adults 18-49 watched with at least one kid 2-11 per household.
Season one has featured celebrity appearances, including Wendie Malick and Betty White, and will soon feature Bret Michaels, Chrissie Hynde, Gene Simmons, Sean Hayes, Jim Parsons, Estelle Harris and Don Johnson, among others.
Recently, Nick at Nite added hit series Everybody Hates Chris and Malcolm in the Middle, strengthening its slate of popular hit family comedies including the Emmy Award-winning series George Lopez, Home Improvement, The Nanny and Roseanne.

Don't forget ABC Comedy Wednesday starting tonight at 8/7 central! Today's blog is sponsored by Cougar Town, airing 9:30/8:30 central on ABC Comedy Wednesday. Because 40 is the new 20!

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