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#1 |
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NEW YORK -- "Dharma & Greg" has found a right fit at WE: Women's Entertainment starting in fall 2005, when it may be among the most-aired sitcoms on television.
Already running multiple times a week on TV stations throughout the country, the 119 half-hours of "Dharma" will also be shown on WE -- which will be able to play it multiple times after 5 p.m. every day -- and the FX cable network, which will strip it in the early afternoon. All of this sharing of "Dharma" began innocently enough. FX parent Fox Cable engineered a pre-buy of the laffer four years ago, when it was a successful show on ABC, ponying up more than $400,000 a half-hour and reserving the right to play it either on FX or Fox Family Channel. But the show's ratings softened on ABC, causing the network to cancel it after the 2000-01 season. When "Dharma" premiered in syndication in fall 2002, the mass audience had lost interest in it; in 156 markets, the show managed only a 1.9 household rating and 5 share in the November 2002 sweeps, down by 5% from the same time period the year before. "Dharma" has continued to decline in rerun syndication, managing only a 1.4 household rating in the May 2004 sweeps in 163 markets. Over the 2˝ years, the show's women 18-34 rating has slipped from a 1.2 to a 1.0; among women 18 to 49, the rating has dropped even more, from a 1.1 to a 0.9. When Fox parent News Corp. sold Fox Family Channel to Disney three years ago, FX was stuck with a show that didn't fit its network profile. FX welcomed Twentieth TV's victory in getting WE to buy a shared window; WE's undisclosed license fee will get subtracted from the $400,000-an-episode FX deal. WE bought "Dharma" as part of a contract for exclusive rerun rights to another Twentieth show, "Boston Public," also for four years. "Boston Public," a David E. Kelley-produced hourlong drama set in an urban high school, began on the Fox Network in October 2002 and collected 81 episodes during its three-year run; WE gets the show this fall. Unlike many other rerun hours, Twentieth will not sell the series to TV stations for simultaneous play on the weekends. |
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#2 |
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I don't think WE is available in my area, even on digital cable.
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#3 |
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FX info:
DHARMA & GREG PREMIERE Mon 9/19 2p – 3p DHARMA & GREG Timeslot Mon – Fri 2p – 3p Jenna Elfman stars as a free-spirited Dharma Finkelstein, a yoga instructor and dog trainer. When she meets Greg Montgomery, a Harvard-educated US attorney, she falls in love. The feeling is mutual and before their first date is over, they are married – much to the dismay of both their parents. The two are complete opposites, but are committed to eachother and their marriage, showing their dysfunctional parents what true love is about. Stars: Thomas Gibson, Shae D’Lyn, Jenna Elfman, Susan Sullivan, Alan Rachins, Joel Murray, Mimi Kennedy, Mitchell Ryan. |
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#4 |
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WE info:
Premieres 9/26 Weekdays 4 & 4:30pm and 7 & 7:30pm 4 and 4:30 will be starting from season 3. 7 & 7:30pm will be starting from season one. WE Fall Line-Up, effective 9/26 10:00AM Boston Public 11:00AM Movie 1:00PM Movie 3:00PM Originals 4:00PM Dharma & Greg 4:30PM Dharma & Greg 5:00PM Felicity 6:00PM Felicity 7:00PM Dharma & Greg 7:30PM Dharma & Greg 8:00PM Movie/Originals 10:00PM Movie/Originals 12:00AM Movie/Originals |
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#5 |
and with good reason
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By the sounds of this article the idea for D&G to DVD is not one that may be considered due to the declining interest in the show via the ratings...
I for one am glad its coming to WE - I'm going to Miss "2 guys & a Girl" which looks to have been replaced by D&G - Hopefully unlike my local fox station that was airing it (or was it WB?) they won't cut the tags early just to show their own station identification logo - what an annoyance that was.... |
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#6 | |
and with good reason
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I have DTV w/ Tivo & it is less expencive than my Digital Cable was. Plus its got more channels I watch than my cable did. Not always a good thing. I can't tell ya how often I've filled up my TIVO w/ my fav shows while procrastinating transfering them to DVD |
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#7 |
I Love Jenna Elfman
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i wish i had TIVO so i could record D&G, I wish it would get released on DVD already!
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Jenna Elfman CBS.com/primetime/courting_alex JennaElfman.com www.myspace.com/beachgirl4182 |
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