From the Canton Repository (newspaper) in July of 1999:

Ex-Canton actor stable after crash

Pete Schrum, the Coca-Cola Santa Claus and television actor from Canton, was in "fair, but stable" condition in a Phoenix hospital where he was taken by helicopter after his sport utility vehicle was T-boned on the driver's side by a three-quarter ton pickup truck Friday afternoon.

His wife, Maureen, said titanium mesh was used to rebuild his left cheekbone and eye socket, and a plastic surgeon worked on his face and left ear. A plate was used to hold his broken right leg together, she said. She and their daughter, Mary Jo, are staying in a hotel near the John C. Lincoln Health Network North Mountain hospital.

Pete and a friend were putting in a new garbage disposer at the Schrum home in Prescott and needed some plumber's putty. Pete was headed for Home Depot and had to cross the southbound lanes of state Highway 69 to go north. Highway Patrol Trooper John Seeley said Pete is lucky to be alive. He said Pete's GMC Jimmy was struck at 12:26 p.m. by the truck that was going about 55 mph. The driver and two passengers in the truck were treated at a hospital and released.

Get-well wishes may be sent to Pete's home at 5468 E. Onyx, Prescott, AZ 86303.