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Old 03-16-2010, 12:16 PM   #1
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Default Hallmark Channel April 2010 -- Martha Stewart Programming Starts March 29, 2010

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Old 03-16-2010, 12:57 PM   #2
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HALLMARK CHANNEL ACQUIRES EXCLUSIVE LICENSE TO DOMESTIC TELEVISION RIGHTS TO EXTENSIVE LIFESTYLE CONTENT FROM LIBRARY OF MARTHA STEWART LIVING OMNIMEDIA

Network to Introduce New Daytime Lifestyle Programming Block March 29 in Advance of September Premiere of Original Episodes Of "The Martha Stewart Show"


Hallmark Channel has acquired an exclusive license for domestic television rights to extensive lifestyle programming from the library of Martha Stewart Living Omnimedia, Inc. (MSLO, NYSE: MSO). The content will form a new seven-hour daytime block of home and lifestyle programming that the network will launch weekdays beginning Monday, March 29 and will precede the September premiere on Hallmark Channel of exclusive original episodes of the Emmy(R) Award-winning, popular daytime home and lifestyle series "The Martha Stewart Show."

Announcement of the deal, which underscores the network's commitment to the lifestyle genre generally and the Martha Stewart brand in particular, was made today by Bill Abbott, President and CEO, Hallmark Channels (Hallmark Channel and Hallmark Movie Channel) and Charles A. Koppelman, Executive Chairman of MSLO. Hallmark Channel is a cable television network owned and operated by Crown Media Holdings, Inc. (NASDAQ: CRWN).

Beginning March 29 (11 a.m. - 6 p.m. ET/PT), Hallmark Channel's lineup will include episodes from the library programs "From Martha's Kitchen," "From Martha's Home" and "From Martha's Garden." Other titles in the library, but not yet scheduled, are "Petkeeping with Marc Morrone," early seasons of "Everyday Food," "Martha Stewart Living" and assorted specials. Episodes of the series will also be presented in shorter blocks on Saturdays and Sundays (6 a.m. - 9 a.m. ET/PT) beginning April 3-4.

Hallmark Channel's prime time and weekend schedule will continue to feature its strong slate of popular Hallmark Channel Original Movies starring favorite stars of film and television, as well as specials, "Hallmark Hall of Fame" presentations and beloved acquired series.

"In addition to being genuinely informative and entertaining, this daytime programming block will showcase the diverse creativity that has long defined the Martha Stewart brand," said Abbott. "As we evolve our daytime lineup into a lifestyle and home orientation, this timeless content will serve as the ideal launch pad for and the perfect segue into the premiere of The Martha Stewart Show' in its new home on Hallmark Channel."

Koppelman stated: "This new arrangement provides an ideal home for our evergreen and ever popular library of Martha Stewart-branded how-to television programming. The agreement underscores the value of MSLO's library that has been developed over these years. The library includes many popular classics featuring Martha and MSLO's talented experts that our loyal fans as well as newcomers will be delighted to find with this additional programming block on Hallmark Channel."
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Old 03-16-2010, 01:59 PM   #3
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This is very sad, the downfall of a channel. Did Martha Stewart buy Hallmark? One or two hours of her shows would have been fine but seven straight hours is pathetic.
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Old 03-16-2010, 02:26 PM   #4
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The worst part is they repeat the exact same lineup afterwords. 3.5 hours would still be a lot but it would be more tolerable than 7.
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Old 03-16-2010, 03:31 PM   #5
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well, there goes the hallmark channel
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Old 03-16-2010, 04:03 PM   #6
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Quote:
Originally Posted by catsrule
This is very sad, the downfall of a channel. Did Martha Stewart buy Hallmark? One or two hours of her shows would have been fine but seven straight hours is pathetic.
Downfall? Hallmark hasn't been good for ages. Everytime I turn it on now it's 7th Heaven. I don't think she bought it, but I wouldn't be surprised if her programming begins to take more of the schedule up (prime-time specials, etc). With this, I think all hope is gone when it comes to getting any new shows on Hallmark.
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Old 03-16-2010, 08:06 PM   #7
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I stated in the other Hallmark thread that Martha Stewart would be coming in a major way on the channel, but I was basically poo-pooed....so ahem..
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Old 03-16-2010, 09:33 PM   #8
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Yes, you were right. I just wish this network would go ahead and change to something else. Their tired 3 or 4 series they are obsessed with (seriously, I love The Golden Girls, but they wore the show out) and constant changes are a joke. Give it to Martha and be done with it already. Oprah is taking over Discovery Health, maybe Martha could do something similar with Hallmark.
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Old 03-17-2010, 12:48 AM   #9
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According to what they wrote on their Facebook page, Hallmark is going to be adding more talk shows, a series on pets, and more things this fall. I guess that will launch and air along with Martha's show that comes that comes this fall. I bet all of this will take up 9AM-7PM or something like that and air in late nights eventually.
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Old 03-17-2010, 12:58 AM   #10
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do you know if they would add i love lucy?


this would be my sculdde for hall mark
7:00am amen
7:30ammamma's family
8:00am 7th heaven
9:00am touch by an angle
10;00am little house on prirer
11:00am americanfunnest home videos
12:00pm mash
12:30pm the gloden girl
1:00pm i love lucy
1:30pmi love lucy
2:00pm muder ,she worte
3:00pm walker taexs ranger

show i think do well on hallmrk channel are:
HIGH WAY TO HEAVEN CENTS THEY HAVE TOUCH BY AN ANGLE I THINK HIGH WAY TO HEAVEN WOULD BE GOOD.
promsie land it was spin off from touch by angle
mamma's familly
perfect strangerS
the wonder years
happy days
HANING WITH MR COOPER
EARLY eDIITON ITS ON SCIFI CHANEL WOULD LIKE TO SEE IT ON EVERY DAY.
KUNG FU LEDGEN COUNTIES
ALF
MY FAVORITE MARTIAN
THE HOONEYMOONERS
WHOS THE BOSS?
STEP BY STEP
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Old 04-07-2010, 12:06 PM   #11
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Lucy marathon in May:

http://www.sitcomsonline.com/blog/20...-premiere.html
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Old 04-07-2010, 02:46 PM   #12
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Were the first couple of years of this network good? My cable provider didn't actually start carrying the station until late '05. While there were a few programs that I liked then (Walker Texas Ranger, The Waltons), I was pretty disappointed.
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Old 04-07-2010, 05:38 PM   #13
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In 2001-2002 they had ALF, My Three Sons, Bewitched, I Dream of Jeannie, and Happy Days, Facts of Life...a little later they had Perry Mason, Gilligan's Island (last time it was in syndication), Beverly Hillbillies, and Hogan's Heroes but those didn't air much.
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Old 04-09-2010, 10:27 PM   #14
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Effective Wednesday, April 14, 2010

Weekdays
9:00am From Martha's Kitchen (replaces Golden Girls)
9:30am From Martha's Kitchen (replaces Golden Girls)
10:00am From Martha's Garden (replaces Golden Girls)
10:30am From Martha's Home (replaces Golden Girls)
11:00am Touched By An Angel (replaces From Martha's Kitchen 2x)
12:00pm Little House on the Prairie (replaces From Martha's Kitchen/From Martha's Garden)
1:00pm Little House on the Prairie (replaces From Martha's Garden/From Martha's Home)
2:00pm Little House on the Prairie (replaces From Martha's Home/From Martha's Kitchen)
3:00pm 7th Heaven (replaces From Martha's Kitchen 2x)
4:00pm 7th Heaven (replaces From Martha's Garden 2x)
5:00pm 7th Heaven (replaces From Martha's Home 2x)
6:00pm The Golden Girls (replaces 7th Heaven)
6:30pm The Golden Girls (replaces 7th Heaven cont.)
7:00pm The Golden Girls (replaces 7th Heaven)
7:30pm The Golden Girls (replaces 7th Heaven cont.)
8:00pm Touched By An Angel (replaces 7th Heaven)

9:00pm-4:00am is the same as it is now. Blog story on Monday.
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Old 04-09-2010, 10:33 PM   #15
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Yes, Martha bombed! And Touched by an Angel is back. great news
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