Stuck In The '70's
08-19-2009, 11:37 PM
http://www.broadcastingcable.com/article/328063-
Lifetime Orders More 'Drop Dead Diva'
Dramedy gets renewed for second season
By Cynthia Littleton -- Daily Variety -- Broadcasting & Cable, 8/19/2009 8:11:55 PM EDT
Drop Dead Diva has legs at Lifetime. The cabler has renewed the Sony Pictures TV dramedy for a second season.
Lifetime has ordered 13 episodes to air next year. Diva stars Brooke Elliott as a once-shallow aspiring model who is reborn after a car accident as brilliant, plus-size attorney Jane Bingum.
Series performed strong out the gate for the cabler in its debut in July. Diva has averaged 2.6 million viewers in its Sunday 9 p.m. timeslot, and in its most recent airing Sunday, it hit a best-yet aud of more than 3 million viewers. Diva’s ascent has helped boost the aud for its 10 p.m. companion drama Army Wives, making both shows more valuable to Lifetime.
Lifetime Orders More 'Drop Dead Diva'
Dramedy gets renewed for second season
By Cynthia Littleton -- Daily Variety -- Broadcasting & Cable, 8/19/2009 8:11:55 PM EDT
Drop Dead Diva has legs at Lifetime. The cabler has renewed the Sony Pictures TV dramedy for a second season.
Lifetime has ordered 13 episodes to air next year. Diva stars Brooke Elliott as a once-shallow aspiring model who is reborn after a car accident as brilliant, plus-size attorney Jane Bingum.
Series performed strong out the gate for the cabler in its debut in July. Diva has averaged 2.6 million viewers in its Sunday 9 p.m. timeslot, and in its most recent airing Sunday, it hit a best-yet aud of more than 3 million viewers. Diva’s ascent has helped boost the aud for its 10 p.m. companion drama Army Wives, making both shows more valuable to Lifetime.